Social Media Challenge: Twitter scavenger hunt

The best way to learn about Twitter is to use it. For the remainder of class today, you’re heading out into the world in teams of two (at least one of you needs a phone with Twitter – I prefer the TweetDeck application for mobile use, but you may use whatever works) to find 10 things. This is part of our Twitter Mega-Assignment. You’ll need to complete the bulk of the assignment by the end of class, but you can have until noon tomorrow (Wed., Feb. 9) to wrap up any loose ends. DO NOT FORGET THE HASHTAG #WVUblogJ

  1. School spirit. Photo and quote from someone (not you or your partner) revealing school spirit (what exactly that means is up to you.)
  2. Eating up. Photo and quote of/from somebody (not you or your partner) at your favorite eating spot on campus.
  3. Professor on the street. Photo and quote from a professor on campus. Ask them what they think the role social media plays in social change, such as Egypt. Be sure you include the professor’s title and department.
  4. Student on the street. Photo and quote from a student. Ask them where they get their news and if they use social media to keep up on the news. Be sure you include their year in school and major.
  5. Academic excellence. Photo and quote that reveals (you are going to have to be creative) how WVU contributes to cutting edge research and/or learning.
  6. Scenic spot. Photo of your favorite scenic spot on campus.
  7. Little-known fact. Photo and quote of something you think many people might not know about West Virginia University, even some of those of us that go to school here.
  8. Fanatic fans. Photo/quote from somebody asking for their thoughts on the WVU/Pitt game outcome, prognosis on the remainder of the basketball season, or other sport of your choice.
  9. Personal favorites. Photo of you and a photo of your partner in your favorite spot on campus.
  10. Extracurricular extravaganza. Photo and quote that exemplifies some of the huge variety of clubs, organizations, etc. available to students at our university.


  • Think like a reporter. Have an eagle eye for the interesting, the important, the relevant, the unique, and the immediate. Double check your facts.
  • Think like a public relations professional. Show other people what’s cool about West Virginia University.
  • Think like a storyteller. You may only have 140 characters in each Tweet, but you can say a lot in a few words or using an image.
  • You may use more than one Tweet for each of the items below. Don’t overdo it, though. Less is more (and don’t forget the #WVUblogJ hashtag!)
  • You will want to offer an introductory Tweet or two explaining what you are doing and introducing your partner. You may use either of your accounts or both. Doesn’t matter as we are using the hashtag to organize the Tweets.

This is going to seem a little strange to some of you, but the goal is to reveal to you the journalistic applications of Twitter. You need to be an observer, a reporter, and you can’t be afraid to accost people on the street for their opinions. You’ll provide perspective and voice, and you’ll tell a larger audience something about your subject (WVU, in this case) – make sure you’re thinking of them!

(Props to Dr. Carrie Brown-Smith of University of Memphis for this fantastic idea)

8 Responses to Social Media Challenge: Twitter scavenger hunt

  1. jonvickers says:

    Jonathan Vickers (mediarock) is a partner with Derek Rudolph (Derekexcelcisor).

  2. […] This post was mentioned on Twitter by devanneallover, Derek Rudolph and socialmedia247, Bob Britten. Bob Britten said: Social Media Challenge: The great Twitter scavenger hunt is on! Follow along at #WVUblogJ and l… […]

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  4. This is great. I’m planning to do this in my Multimedia Writing class.

    • aaaaaargh says:

      Great to hear it. If the idea works out well for you, we’d love to have you involved in the next mass scavenger hunt. This one involved six schools in six states, and the students really got a kick out of the cross-country interaction – having a class from Cairo involved would really get things going!

  5. Valerie Whitney says:

    This is great. I am going to use it for my Intro to Journalism class.

    • aaaaaargh says:

      Great! I’d love to hear how it goes. Check the links – we do this in a number of schools around the country each semester (our next will be in the spring), and the interaction is always a good time.

  6. So great an idea that I am going to incorporate it into my web project. Thanks @thebobthe @brizzyc

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