Course Schedule (2019 Fall Semester)

Course Schedule

ALL weeks have online readings on the course blog! Briggs readings are supplemental

Week 1 (Aug. 21-22): Getting Started

  • Introduction and review of the syllabus
  • Beginning WordPress

Week 2 (Aug. 26-29): Finding a Focus

  • Briggs: Intro

Week 3 (Aug. 2-5): Building a Post

  • Briggs: Chapter 1

Week 4 (Sept. 9-12): Influencers & Audience

  • Briggs: Chapter 2

Week 5 (Sept. 16-19): Twitter & Microblogging

  • Briggs: Chapter 3

Week 6 (Sept. 23-26): Group Blog Sorting Week!

Week 7 (Sept. 30 – Oct. 3): Images I

  • Briggs: Chapter 5

Week 8 (Oct. 7-10): Group Plan Presentations

  • Tuesday, Feb. 26: Group blog plan due

Week 9 (Oct. 14-17): Images II

  • Briggs: Chapter 4

Week 10 (Oct. 21-24): Google Tools

  • Briggs: Chapter 9

Week 11 (Oct. 28-31): Chatbots

  • Group blogs begin posting

Week 12 (Nov. 4-7): Audio/Video I

  • Briggs: Chapter 6

Week 13 (Nov. 11-14): Audio/Video II

  • Briggs: Chapter 7

Week 14 (Nov. 18-21: Audio/Video III

  • Briggs: Chapter 8

**SPRING BREAK (March 9-17): No class** 

Week 15 (Dec. 2-5): TBA

Week 15 (Dec. 9-12): Where to Go Next

One Response to Schedule

  1. This week’s readings talk about the importance of building an audience through the web, as well as how to do so. As Brigg’s said “Track. Measure. Adapt. It’s the way the web works.”

    You can track your posts and your audience to find what your audience likes. You then can focus on topics more likely to attract a needed audience and use search engine optimization to reach it.

    Daniel J. Lewis offers helpful tips for performing SEO, such as scheduling (or “buffering”) tweets but not making them generic. Brigg’s mentions that the Huffington Post does not post an article without this in mind. It’s important to think of key phrases that will get people seeing your social media posts, leading them to your story.

    If you measure the attention all your posts are getting, you can adapt your strategy to get the best reader turn out.

    Interaction with your audience is important, and comments are a part of this. The Kotaku article brings up the valid point that comments can be negative and many sites are taking action. The anonymity of screen names lets people say things they wouldn’t in person. That is the reason people hesitated to join Google+ during their “real names policy,” which was pointed out in the ZDNet article. It’s important for sites to judge whether or not a comment policy is needed, because as Popular Science pointed out opinions can be strong.

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